In this very well written book, Andy explains her concept of positioning before branding. It covers how to recognize your own company’s DNA and how to position your business within the marketplace. – Richard Howe, Web Designer at Colour Rich KNOWN – By Mark W. Schaefer digital marketing book Digital marketing is ever-evolving. Sure, the foundations remain the same, but what helps you stand out from the crowded ecosystem is a new technology, and updated algorithms, which means you have to constantly do your research, constantly learn and adapt. What I love most about Mark Schaefer’s ‘KNOWN: Building and Unleashing.
Your Personal Brand in the Digital Age’ isn’t how it’s laid out in a step-by-step plan or how it includes real-life case studies and inspiring stories to prove his point, it’s in the complimenting workbook that turns the insights you’ve learned from the book Cork House Clearance Services into action. – Lauren Gilmore, Owner of PR and Prose Hacking Growth – By Sean Ellis and Morgan Brown digital marketing book I’m a growth marketing consultant for various software companies and as a growth marketer, I’m partial to ‘Hacking Growth’ by Sean Ellis and Morgan Brown. While growth hacking is an often misused phrase, this book really dives deep into what growth really is and how to create growth in a consistent manner
Using case studies from some of the fastest-growing startups. The book has no fluff and explains the exact processes and strategies to use. It’s a must-read for any growth marketer. –Sid Bharath, SAAS marketing consultant and entrepreneur at Affluent Ultimate Guide to Google AdWords – By Perry Marshall, Mike Rhodes and Bryan Todd digital marketing book The best digital marketing book in 2017 for me is ‘Ultimate Guide to Google AdWords’. This book has changed my mindset, my business and my life. It is not just about learning Adwords, it is about learning how to dominate your niche by being able to convert more traffic and buy more of it.